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First AI in the
Media
Explore our latest features, industry insights, and thought leadership across leading publications.
Announcements
2024 • Exchange4Media
Manesh Swamy launches FirstAI consultancy services
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AI & Tech
2025 • AdGully
2025 was the year AI got loud, the future belongs to those who use it quietly
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Marketing
2024 • Exchange4Media
Digital at 64%: What's driving FMCG's shift away from TV?
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Media & TV
2024 • Exchange4Media
Why TV remains indispensable for FMCG, Real Estate, and Consumer Durables
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Media & TV
2024 • Exchange4Media
From Rs 3L to Rs 5L a spot: World Cup finale marks women's cricket's big commercial leap
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Media & TV
2024 • Exchange4Media
Pak Boycott Call: Will T20 WC lose its biggest viewership spike?
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Media & TV
2024 • Exchange4Media
GST cut boost for confidence, mixed impact on TV ad revenues
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Creative Zone
2024 • ImpactOnNet
Ads in Focus
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